BK XXL Totally Explained

Everything about The Bk Xxl totally explained

The BK XXL line of sandwiches is a family of larger, 1/2 pound double cheeseburgers sold by the international fast-food restaurant chain Burger King in the European market. It is one of their late teen to young adult male oriented products.

Product Variants

BK XXL double cheeseburger;
BK XXL bacon double cheeseburger;
Big King XXL;

Promotional variants

Grill Pepper XXL with pepperjack cheese, red onions lettuce and a spicy sauce.
Sold in the Netherlands.

Grill Steakhouse XXL with spiced onion sticks (onion strings), steak sauce and American cheese
Sold in the Netherlands and Germany.

Cheesy Bacon XXL with American cheese, pepper jack cheese, a cheese sauce, tomatoes and bacon.
sold in Germany Aliases/International naming

In the UK and Ireland it's called the BK XL.

History

Advertising

The ads for the XXL bacon double cheeseburger described the XXL as a Whopper "with two enormous portions of flame-broiled meat that will give you all the energy you need to take the world by storm," and used the tag line of "It's awful being a vegetarian, right?". The ad campaign drew the ire of the Spanish Government due to the large portion size of these products being in direct opposition of the countries health initiatives.
The German ad program for the Cheesy Bacon XXL featured an edited version of the Manthem commercial used for the Texas Double Whopper. The line mentioning the Whopper was edited out and replaced and the picture of the product was digitally replaced with one of the Cheesy Bacon XXL. The ad was sung entirely in English and all signage, including road signs license plates on vehicles etc, wasn't changed into German equivalents.

Naming and trademarks

Burger King currently doesn't have any trademarks on the XXL line of sandwiches in Europe.

Further Information

Get more info on 'Bk Xxl'.

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